Click More info and the screen below (or similar) will appear, retaining alarming wording such as unrecognized and risk, but the app is unrecognized only in the sense that my little company is too new to have established an online download track record. Rather a Catch-22 situation. The wording that follows verifies that the app has been approved by an appropriate security certificate authority, is from me and my company, and has not been tampered with by anybody at any stage. Click Run anyway to launch and run the app with assurance.